How exposed to AI is a Art Director?

Of the 16 tasks O*NET lists for art directors, 1 could be done in half the time with a chat window today. 3 cannot be sped up at all. Here is which.

Exposure means published research judged an AI could halve the time a task takes, at the same quality. It does not mean the task stops needing a person. How to read this


Also called
Art DirectorArt SupervisorCreative Director (CD Director)Creative ManagerCreative Services DirectorCreative Services ManagerDesign DirectorGraphic Design and Art Production ManagerGroup Art SupervisorPresentation Director
Reachable today Needs software built first Cannot be sped up
16
tasks rated for this occupation
79%
hold a degree, from a survey of 25
42k
people do this job in the US
8 of 40
least protected in arts, design and media

Every task, and what AI can do with it

These are O*NET's task statements for this occupation, exactly as written, sorted into the three bands by the ratings behind this report. Nothing has been reworded.

Reachable with a chat window today

1
  • Manage own accounts and projects, working within budget and scheduling requirements

Only with software built on top

12
  • Formulate basic layout design or presentation approach and specify material details, such as style and size of type, photographs, graphics, animation, video, and sound
  • Confer with creative, art, copywriting, or production department heads to discuss client requirements and presentation concepts and to coordinate creative activities
  • Present final layouts to clients for approval
  • Review and approve art materials, copy materials, and proofs of printed copy developed by staff members
  • Work with creative directors to develop design solutions
  • Create custom illustrations or other graphic elements
  • Confer with clients to determine objectives, budget, background information, and presentation approaches, styles, and techniques
  • Review illustrative material to determine if it conforms to standards and specifications
  • Research current trends and new technology, such as printing production techniques, computer software, and design trends
  • Mark up, paste, and complete layouts and write typography instructions to prepare materials for typesetting or printing
  • Conceptualize and help design interfaces for multimedia games, products, and devices
  • Prepare detailed storyboards showing sequence and timing of story development for television production

Cannot be sped up

3
  • Negotiate with printers and estimators to determine what services will be performed
  • Attend photo shoots and printing sessions to ensure that the products needed are obtained
  • Hire, train, and direct staff members who develop design concepts into art layouts or who prepare layouts for printing
What this does not say

This is not a prediction about your job

Nobody surveyed an employer. Tasks are counted equally, so a percentage here is a share of the list rather than a share of your week. And the ratings were made in 2023, which makes every figure a floor rather than a ceiling.

It must never be used to select anyone for redundancy. The full limits are here.

Where to go next

This is the standard task list for the title. The useful next question is which of the tasks you actually do should go near AI, and which should not.


Exposure ratings from Eloundou, Manning, Mishkin and Rock, GPTs are GPTs: Labor market impact potential of LLMs, Science 384, 1306–1308, 2024, used under the MIT licence. This page includes information from the O*NET Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA. People Team AI has modified all or some of this information. USDOL/ETA has not approved, endorsed, or tested these modifications. Employment figures from the US Bureau of Labor Statistics.