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How exposed to AI is a Fundraising Manager?

Of the 16 tasks O*NET lists for fundraising managers, 4 could be done in half the time with a chat window today. 4 cannot be sped up at all. Here is which.

Exposure means published research judged an AI could halve the time a task takes, at the same quality. It does not mean the task stops needing a person. How to read this

Also called
Advancement DirectorAnnual Giving DirectorDevelopment DirectorDonor Engagement DirectorFoundation DirectorFundraising ManagerIndividual Giving DirectorIndividual Giving ManagerInstitutional Advancement VP (Institutional Advancement Vice President)Major Gifts Director
Reachable today Needs software built first Cannot be sped up
16
tasks rated for this occupation
76%
hold a degree, from a survey of only 19
23k
people do this job in the US
21 of 56
least protected in management

Every task, and what AI can do with it

These are O*NET's task statements for this occupation, exactly as written, sorted into the three bands by the ratings behind this report. Nothing has been reworded.

Reachable with a chat window today

4
  • Compile or develop materials to submit to granting or other funding organizations
  • Design and edit promotional publications, such as brochures
  • Develop strategies to encourage new or increased contributions
  • Formulate policies and procedures related to fundraising programs

Only with software built on top

8
  • Conduct research to identify the goals, net worth, charitable donation history, or other data related to potential donors, potential investors, or general donor markets
  • Contact corporate representatives, government officials, or community leaders to increase awareness of organizational causes, activities, or needs
  • Develop fundraising activity plans that maximize participation or contributions and minimize costs
  • Direct activities of external agencies, establishments, or departments that develop and implement fundraising strategies and programs
  • Establish goals for soliciting funds, develop policies for collection and safeguarding of contributions, and coordinate disbursement of funds
  • Evaluate advertising and promotion programs for compatibility with fundraising efforts
  • Manage fundraising budgets
  • Write interesting and effective press releases, prepare information for media kits, and develop and maintain company internet or intranet Web pages

Cannot be sped up

4
  • Assign, supervise, and review the activities of fundraising staff
  • Establish and maintain effective working relationships with clients, government officials, and media representatives and use these relationships to develop new fundraising opportunities
  • Plan and direct special events for fundraising, such as silent auctions, dances, golf events, or walks
  • Produce films and other video products, regulate their distribution, and operate film library
What this does not say

This is not a prediction about your job

Nobody surveyed an employer. Tasks are counted equally, so a percentage here is a share of the list rather than a share of your week. And the ratings were made in 2023, which makes every figure a floor rather than a ceiling.

It must never be used to select anyone for redundancy. The full limits are here.

Where to go next

This is the standard task list for the title. The useful next question is which of the tasks you actually do should go near AI, and which should not.

Sort your own tasks Read the full report

Exposure ratings from Eloundou, Manning, Mishkin and Rock, GPTs are GPTs: Labor market impact potential of LLMs, Science 384, 1306–1308, 2024, used under the MIT licence. This page includes information from the O*NET Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA. People Team AI has modified all or some of this information. USDOL/ETA has not approved, endorsed, or tested these modifications. Employment figures from the US Bureau of Labor Statistics.