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How exposed to AI is a Media Technical Directors/Manager?

Of the 15 tasks O*NET lists for media technical directors/managers, 1 could be done in half the time with a chat window today. 7 cannot be sped up at all. Here is which.

Exposure means published research judged an AI could halve the time a task takes, at the same quality. It does not mean the task stops needing a person. How to read this

Also called
Broadcast DirectorNews Technical DirectorNewscast DirectorOperations DirectorProduction DirectorProduction ManagerStudio DirectorTechnical Director
Reachable today Needs software built first Cannot be sped up
15
tasks rated for this occupation
92%
hold a degree, from a survey of only 17
138k
people do this job in the US
24 of 40
least protected in arts, design and media

Every task, and what AI can do with it

These are O*NET's task statements for this occupation, exactly as written, sorted into the three bands by the ratings behind this report. Nothing has been reworded.

Reachable with a chat window today

1
  • Train workers in use of equipment, such as switchers, cameras, monitors, microphones, and lights

Only with software built on top

7
  • Observe pictures through monitors and direct camera and video staff concerning shading and composition
  • Monitor broadcasts to ensure that programs conform to station or network policies and regulations
  • Act as liaisons between engineering and production departments
  • Confer with operations directors to formulate and maintain fair and attainable technical policies for programs
  • Schedule use of studio and editing facilities for producers and engineering and maintenance staff
  • Set up and execute video transitions and special effects, such as fades, dissolves, cuts, keys, and supers, using computers to manipulate pictures as necessary
  • Discuss filter options, lens choices, and the visual effects of objects being filmed with photography directors and video operators

Cannot be sped up

7
  • Switch between video sources in a studio or on multi-camera remotes, using equipment such as switchers, video slide projectors, and video effects generators
  • Supervise and assign duties to workers engaged in technical control and production of radio and television programs
  • Operate equipment to produce programs or broadcast live programs from remote locations
  • Test equipment to ensure proper operation
  • Collaborate with promotions directors to produce on-air station promotions
  • Direct technical aspects of newscasts and other productions, checking and switching between video sources and taking responsibility for the on-air product, including camera shots and graphics
  • Follow instructions from production managers and directors during productions, such as commands for camera cuts, effects, graphics, and takes
What this does not say

This is not a prediction about your job

Nobody surveyed an employer. Tasks are counted equally, so a percentage here is a share of the list rather than a share of your week. And the ratings were made in 2023, which makes every figure a floor rather than a ceiling.

It must never be used to select anyone for redundancy. The full limits are here.

Where to go next

This is the standard task list for the title. The useful next question is which of the tasks you actually do should go near AI, and which should not.

Sort your own tasks Read the full report

Exposure ratings from Eloundou, Manning, Mishkin and Rock, GPTs are GPTs: Labor market impact potential of LLMs, Science 384, 1306–1308, 2024, used under the MIT licence. This page includes information from the O*NET Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA. People Team AI has modified all or some of this information. USDOL/ETA has not approved, endorsed, or tested these modifications. Employment figures from the US Bureau of Labor Statistics.