How exposed to AI is a Talent Director?

Of the 15 tasks O*NET lists for talent directors, 1 could be done in half the time with a chat window today. 6 cannot be sped up at all. Here is which.

Exposure means published research judged an AI could halve the time a task takes, at the same quality. It does not mean the task stops needing a person. How to read this


Also called
Artistic DirectorCasting AgentCasting CoordinatorCasting DirectorExtras Casting DirectorModel BookerTalent ProducerTalent Scout
Reachable today Needs software built first Cannot be sped up
15
tasks rated for this occupation
69%
hold a degree, from a survey of 27
138k
people do this job in the US
18 of 40
least protected in arts, design and media

Every task, and what AI can do with it

These are O*NET's task statements for this occupation, exactly as written, sorted into the three bands by the ratings behind this report. Nothing has been reworded.

Reachable with a chat window today

1
  • Prepare actors for auditions by providing scripts and information about roles and casting requirements

Only with software built on top

8
  • Contact agents and actors to provide notification of audition and performance opportunities and to set up audition times
  • Serve as liaisons between directors, actors, and agents
  • Arrange for or design screen tests or auditions for prospective performers
  • Maintain talent files that include information such as performers' specialties, past performances, and availability
  • Read scripts and confer with producers to determine the types and numbers of performers required for a given production
  • Attend or view productions to maintain knowledge of available actors
  • Teach acting classes
  • Locate performers or extras for crowd and background scenes, and stand-ins or photo doubles for actors, by direct contact or through agents

Cannot be sped up

6
  • Audition and interview performers to match their attributes to specific roles or to increase the pool of available acting talent
  • Select performers for roles or submit lists of suitable performers to producers or directors for final selection
  • Negotiate contract agreements with performers, with agents, or between performers and agents or production companies
  • Review performer information, such as photos, resumes, voice tapes, videos, and union membership, to decide whom to audition for parts
  • Direct shows, productions, and plays
  • Hire and supervise workers who help locate people with specified attributes and talents
What this does not say

This is not a prediction about your job

Nobody surveyed an employer. Tasks are counted equally, so a percentage here is a share of the list rather than a share of your week. And the ratings were made in 2023, which makes every figure a floor rather than a ceiling.

It must never be used to select anyone for redundancy. The full limits are here.

Where to go next

This is the standard task list for the title. The useful next question is which of the tasks you actually do should go near AI, and which should not.


Exposure ratings from Eloundou, Manning, Mishkin and Rock, GPTs are GPTs: Labor market impact potential of LLMs, Science 384, 1306–1308, 2024, used under the MIT licence. This page includes information from the O*NET Database by the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA), used under the CC BY 4.0 license. O*NET® is a trademark of USDOL/ETA. People Team AI has modified all or some of this information. USDOL/ETA has not approved, endorsed, or tested these modifications. Employment figures from the US Bureau of Labor Statistics.